What happened?
Is 'KKNEKKI' the Hair Tie of Erling Haaland?
Why it matters for South Korea
How did Korean brand 'KKNEKKI' enter the European market and become the favorite hair tie of Erling Haaland?
What comes next?
What's next for South Korea in the 2026 World Cup?
Erling Haaland's favorite hair tie is Korean brand 'KKNEKKI'. Korean brand 'KKNEKKI' is a Korean brand that started in the 2010s, known for its hair ties used by Korean football players. Korean brand 'KKNEKKI' entered the European market to meet the demand of Korean football players who played in Europe and were looking for hair ties similar to those used by European brands.
South Korea is currently ranked 3rd in the 2026 World Cup, 6 points behind the leaders Mexico. South Korea played a 1-1 draw with Jordan on March 25, 2025.
South Korea has recently won 1 game and drawn 1 game out of their last 2 games.
The 2026 World Cup is scheduled to take place from June 14 to July 15, 2026.
South Korea is currently ranked 3rd in the 2026 World Cup, 6 points behind the leaders Mexico. South Korea played a 1-1 draw with Jordan on March 25, 2025.
South Korea has recently won 1 game and drawn 1 game out of their last 2 games.
The 2026 World Cup is scheduled to take place from June 14 to July 15, 2026.
